[1] Wizard Home Loans was founded by Bouris in 1996 and was sold to GE Money in 2004 for $500 million.

[5][6] In December 2008, Wizard was sold by GE to Aussie Home Loans for a fraction of the $500 million during the 2007–2008 financial crisis.

[14] Bouris has been well known by Australians for his personal appearance in Wizard Home Loan commercials[15] during the late 1990s and early 21st century.

[8] Bouris remained as host when the spin-off series The Celebrity Apprentice Australia premiered in October 2011.

In November 2011, the Nine Network announced that they had renewed the series for a second season, which began airing in April 2012 and featured imported celebrity David Hasselhoff.

As well as regular media appearances, Bouris hosts The Mentor, a weekly podcast produced and distributed through the PodcastOne network.