Malkoff's guests have included Dick Cavett (who also discusses former Tonight Show host Jack Paar in depth), Mort Sahl, Peter Bogdanovich, John Landis, Chevy Chase, Dave Thomas, Steven Wright, Brooke Shields, Teri Garr, Carl Reiner, Mel Brooks, Kate Capshaw, Shecky Greene, Kliph Nesteroff, Michael J.

Malkoff gained worldwide media attention when he made a video detailing his attempt to visit all 171 Starbucks franchises in Manhattan in a single day during the summer of 2007.

; Durham, N.C.; Marietta, Ga.; and Fairfax, Va.[7] On January 20, 2010 Malkoff wrote a piece for Huffington Post entitled "The Will Ferrell Curse" which was featured by Nikki Finke on Deadline Hollywood.

[8][9] In February of that year, Malkoff made headlines again with a video in which to disprove the myth that New Yorkers are rude he was physically carried 9.4 miles in Manhattan by 155 individuals.

[10][11] In April 2011 Malkoff raced a crosstown Manhattan bus while riding a Big Wheel tricycle to point out how slow the buses in New York are.

[14] On September 29, 2011, Malkoff gave free cab rides out in New York with the catch of strange behavior and other quirks from the driver, as well as antics such as the passenger area slowly filling with popcorn.