Mary Quant

Dame Barbara Mary Quant CH DBE FCSD RDI (11 February 1930 – 13 April 2023) was a British fashion designer and icon.

[2][3] She became an instrumental figure in the 1960s London-based Mod and youth fashion movements, and played a prominent role in London's Swinging Sixties culture.

Her parents, who both came from Welsh mining families, had received scholarships to a grammar school and had been awarded first-class honours degrees at Cardiff University before moving to London to work as schoolteachers.

[11][12] She had a younger brother, John Antony Quant (who became a dental officer in the Royal Air Force), with whom she was evacuated to Kent during the Second World War.

In pursuit of her love for fashion, after finishing her degree, she was apprenticed to Erik Braagaard, a high-class Mayfair milliner on Brook Street next door to Claridge's Hotel.

He and Alexander Plunket worked with Quant to purchase Markham House, the shopfront that would be the location of her clothing boutique, Bazaar.

The bolder pieces in her collection started garnering more attention from media like Harper's Bazaar, and an American manufacturer purchased some of her dress designs.

[18] Quant's impact did not just come from her unique designs; in her boutique she created a special environment, including music, drinks, and long hours that appealed to young adults.

"[18] For a while in the late 1950s and early 1960s, Quant was one of only two London-based high-class designers consistently offering youthful clothes for young people.

[22] In 1966, Quant was named one of the "fashion revolutionaries" in New York by Women's Wear Daily, alongside Edie Sedgwick, Tiger Morse, Pierre Cardin, Paco Rabanne, Rudi Gernreich, André Courrèges, Emanuel Ungaro, Yves Saint Laurent and Baby Jane Holzer.

[26] However, skirts had been getting shorter since the 1950s, and had reached the knee by the early sixties, but "Quant wanted them higher so they would be less restricting—they allowed women to run for a bus ... and were much, much sexier".

The headlight housings, wheel arches, door handles and bumpers were all "nimbus grey", rather than the more common chrome or black finishes.

[46] In 2012, she was among the British cultural icons selected by artist Sir Peter Blake to appear in a new version of his most famous artwork – the Beatles' Sgt.

Pepper's Lonely Hearts Club Band album cover – to celebrate the British cultural figures of his lifetime.

Mary Quant dress chosen as the Dress of the Year in 1963
Jersey minidress by Mary Quant, late 1960s
Mary Quant minidress at a 1969 fashion show in the Netherlands