Maso awards are a brainchild of MASO Enterprise which is a company founded by Augustine Mukisi, Beaton Ndawa, Fedson Mwadala and Mphatso Tembo and handles event management and branding,graphics and social media management, web design...[1][2] The event takes place in Malawian major cities and it is featured by performances from artists.
[4][5][6] The winners receive a gold-plated statuette.The Artist of the Year award is the highest and most prestigious of the awards given at the event given to the artist(s) following votes by the general public as having the highest audience appeal, online streaming, popularity and radio play.
[11][12][8] The 2023 ceremony took place at Bingu International Conference in Lilongwe where more than 135 artists were nominated in 35 categories for the awards.
[4] Out of the total of 35 categories, 32 were permanent where as three were temporary with their addition to reflect the theme of the awards.
The Maso Humanitarian Award for the social media influencer were given to Pemphero Mphande.