[13] Throughout the year Borne would face a variety of opponents on television and at live events, and the highlight of this stint was losing to Ricky "The Dragon" Steamboat at the first WrestleMania in Madison Square Garden.

[15] He also won the Texas Heavyweight Championship and defended the title at the Christmas Star Wars event against The Iron Sheik.

He and Jeff Jarrett won the USWA Southern Tag Team Titles defeating Cactus Jack and Scott Braddock.

In 1991, Osborne signed with World Championship Wrestling and debuted as "Big Josh", an outdoorsman who danced with bears and was friends with Tommy Rich.

[20] After leaving WCW in 1992, Osborne returned to the World Wrestling Federation on September 21, 1992 in Winnipeg, Manitoba at a WWF Superstars taping.

[22] Soon after his televised return, he began feuding with Crush after attacking him with a prosthetic arm on an episode of Superstars of Wrestling, which subsequently resulted in a match at WrestleMania IX.

On the September 13, 1993 Raw, Doink poured a pail of water over Bobby Heenan, marking his fan favorite turn.

However, the fans hated this,[25] as ECW was viewed as an alternative to the WWF and WCW and seeing a gimmick like this made Doink a villain for a completely different reason.

In 2005, at WrestleReunion II Borne participated in an eight-man tag team match alongside Andrew Martin, Steve Corino and The Masked Superstar.

[26] On December 10, 2007, Osborne reprised the role of Doink at Raw's 15th Anniversary as he took part in a Legends Battle Royal.

[26] In early 2010, Osborne reinvented the Doink character to resemble Heath Ledger's portrayal of The Joker in The Dark Knight, nicknaming the incarnation 'Reborne Again'.

[28] After this, Osborne returned to a full-time schedule, continuing to compete on a semi-regular basis all over the United States for the last several years until a few days before his death on June 28, 2013.

[31] In June 2015, a wrongful death lawsuit was filed against WWE, alleging that "WWE created a culture of violence and sacrificed Matt Osborne's brain for its own profit" which "led to further illnesses and injuries, including depression and drug abuse, which ultimately resulted in his untimely death."

[32] The suit was filed by the mother of two of Osborne's four children, and was litigated by attorney Konstantine Kyros, who has been involved in a number of other lawsuits against WWE.

[33] The lawsuit was dismissed by US District Judge Vanessa Lynne Bryant, who ruled that they failed to show that his death was linked to chronic traumatic encephalopathy.