Maybe It's Love is an all-talking 1930 pre-Code American musical comedy film produced and distributed by Warner Bros. and directed by William A.

The film is based on George Ade's 1904 play The College Widow and is a remake of Warner's own 1927 silent version of the story, which starred Dolores Costello.

Sheffield's daughter Nan (Joan Bennett) overhears the threat of the trustees and tells her friend Yates (Joe E. Brown), a star football player.

Nan completely changes her appearance to vamp the various men into thinking she will be interested in them if they attend Upton in the following season and play for the football team.

Sheffield, however, refuses to admit Tommy Nelson (James Hall) into the college because of his poor performance in academics.