The store benefited from its proximity to Ohio State University and the scientific think-tank Battelle Memorial Institute, which provided a large customer base and a source of computer-literate salespeople.

[11] To compete against what was then the dominant computer retailer in California, Fry's Electronics, Micro Center stressed its better employee pay and superior customer service.

[13] By then, the store's front facade had already become a dated relic of the late 1990s, with long-obsolete logos from Hayes, USRobotics, Practical Peripherals, Lotus Software, and Fujifilm.

[14] As of 2024, there are 28 Micro Center stores nationwide in 19 states, including California, Colorado, Florida, Georgia, Illinois, Indiana, Kansas, Maryland, Massachusetts, Michigan, Minnesota, Missouri, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Texas, and Virginia.

[2][19] Micro Center was the first retailer in the United States to sell the DJI Mavic Pro drone, launching it by hosting a three-day demonstration in their Columbus store's parking lot which was open to the press and the public.

[20] Joan Verdon of The Record noted that meeting customer's needs with a high level of service and skilled salespeople are Micro Center's "claim to fame".