Middle England

Writer Ian Hislop found evidence of the British Prime Minister Lord Salisbury's using the term in 1882, but it did not gain popularity at the time.

[6] Modern popular usage of the phrase has been attributed to Margaret Thatcher who, according to the historian David Cannadine, introduced the expression into political phraseology by adopting Richard Nixon's concept of "Middle America".

John Major's 1993 speech to the Conservative Group for Europe is often cited, evoking romantic imagery of rural cricket matches, warm beer, suburban gardens, and "old maids bicycling to Holy Communion through the morning mist" (itself based on a quote from George Orwell).

[13] John Major's 1993 speech has been noted for its culturally selective evocation of Britain, omitting inner cities, football, people who are unemployed, coal mines, Muslims, and the other Constituent Countries of the United Kingdom.

[7][11] In British politics, Middle England is considered as a grouping to be especially important because of its potential to swing the results of United Kingdom general elections; according to the polling company MORI, Middle England is said to make up 25% of the UK population, its members are not devoted to any particular party and may be swayed by successful political campaigning, and many live in marginal constituencies.

Typically English activities such as village cricket matches popularly evoke an image of Middle England
Middle England's political opinions, such as Euroscepticism , are considered highly influential
The Women's Institute is strongly associated with the concept of Middle England