[1] Marking himself out quickly as a talented youngster at NAP, in December 1992, Gurović was noticed by a Greek basketball scout who convinced the 17-year-old teenager's parents to authorize their son's move to Greece.

For five days in the summer of 1994, during his first visit home since moving to Greece, 19-year-old Gurović was attached to the newly-promoted BFC Beočin's training camp in Novi Sad's SPENS arena in order to improve his basketball skills and fitness level.

From summer 1995, for the following two seasons at Peristeri, Gurović was coached by compatriot Dragan Šakota whom the player credits for greatly helping him improve his game and find his footing in a foreign country at such a young age.

[4] Playing alongside another talented Serbian youngster and future star Marko Jarić, who joined the club in 1996, it was not long before Gurović started showing exceptional quality.

Brought in by the Barça management as replacement for forward Marcelo Nicola who moved on to Benetton, the Serb's transfer to Barcelona was a big money deal that heightened expectations.

Joining the 1998–99 roster featuring compatriot Saša Đorđević, Efthimios Rentzias, incoming Derrick Alston and Rodrigo de la Fuente, including up-and-coming youth players Pau Gasol and Juan Carlos Navarro, Gurović made a valuable contribution to the Barça team that won the Spanish ACB League title and European Korać Cup.

[6] Still, despite not taking the Panathinaikos offer, return to Greece was on the cards with their city rivals AEK Athens coached by Dušan Ivković with Martin Müürsepp and new acquisition İbrahim Kutluay on the roster.

In the playoffs, the team made it to the final, getting swept 3-games-to-0 by the Duško Ivanović-coached Saski Baskonia (TAU Cerámica) featuring Dejan Tomašević, Andrés Nocioni, Luis Scola, and Fabricio Oberto.

Boston Celtics invited him to their pre-season camp during June 2002 where he appeared alongside some 30 players, including fellow Europeans Jaka Lakovič and Darius Songaila.

His exceptional performance against the Americans in the quarterfinals capped off with two big three-pointers in the last quarter further cemented his iconic status with Serbian fans, and also gained him a lot of attention internationally.

During the summer 2003 transfer window, Gurović was involved in a sequence of events and decisions that eventually led to him surprisingly returning home to play for NIS Vojvodina.

He began to be courted by KK Hemofarm from Vršac, however, in a sudden turnaround in late September 2003, he decided to go with NIS Vojvodina from his hometown Novi Sad, citing a desire to be closer to his family while signing a two-year contract featuring an opt-out option following the first year.

Midway through the season, in December 2003, he unexpectedly received another offer of potentially making the NBA when the San Antonio Spurs, whose head coach Gregg Popovich had noticed Gurović the previous summer in Indianapolis, wanted the player to join as back-up for Hedo Türkoğlu.

[10] He furthermore mentioned that the television coverage he watched while in Kazan of the unfolding Beslan school hostage crisis thousand kilometres away in another Russian city had a bad psychological effect on him that ultimately also affected his decision not to stay in Tatarstan.

[15] A sizeable portion of the Serbian public saw the behaviour of Partizan's front office as a failure to stick up for their player,[16] however, Gurović himself had only good things to say about his two months at Partizan including praise for the way club management, specifically sports director Dragan Todorić and coach Vujošević, treated him[16] with his only complaints having to do with what he felt to be occasional lack of general support in Serbia from the country's basketball federation and official political circles.

[19] In early September 2005, Gurović signed a one-year contract with Crvena zvezda[20] thus reuniting with head coach Dragan Šakota who took over the team months earlier.

His year in Poland was not without controversy either as on 25 May 2008, during game 4 of Polish Basketball League 2007–08 Playoff Finals, Gurović got involved in an infamous brawl with two players from opposing team Turów Zgorzelec - Iwo Kitzinger and Thomas Kelati.

[26] In late August 2010, following a year on the sidelines, 35-year-old Gurović entertained the idea of a return to playing, even offering his services to Crvena zvezda head coach Mihailo Uvalin.

During summer 1998, as a sought-after player about to leave Peristeri for a top European club, 23-year-old Gurović received a Yugoslavia national team call-up from head coach Željko Obradović for the 1998 FIBA World Championship training camp.

[28] Two more Yugoslav players from the Greek League with similar legal status—Peja Stojaković and Dragan Tarlać—also received call-ups, however, unlike Gurović, they opted not to show up due to the unclear situation.

[28] In the end, despite completing the entire gruelling two-month training camp, Gurović was not allowed to compete for Yugoslavia at the World Championship due to an intervention by the Hellenic Basketball Federation president George Vassilakopoulos.

Making his national team major competition debut, the Barcelona forward had an unremarkable tournament—marked by scant playing time, occasional poor shooting that led to DNPs in subsequent games, with his only two notable outings coming in the second round-robin group games versus Spain and Russia—as the team lost in the semi-final to Boša Tanjević's Italy featuring Carlton Myers and Gregor Fučka before winning bronze medal.

[32] In his debut season behind the bench, Gurović's FMP team led by a couple of somewhat experienced journeymen — 25-year-old Slobodan Dunđerski and 24-year-old Filip Čović — in addition to talented 19-year-old Nikola Čvorović as well 18-year-olds Đorđe Kaplanović, Marko Gudurić, and Brano Đukanović finished the First League stage of the campaign on top with a 20–6 record, ahead of Crnokosa, Metalac Valjevo, and Borac Čačak, thus qualifying for the Super League stage.

On 7 February 2014 Gurović's FMP pulled out a famous win over favourites KK Partizan in the Serbian Cup quarterfinal: an 85–79 overtime triumph behind Nikola Čvorović's 27 points.

[34] In its semifinal versus the Dejan Milojević-coached Mega Basket team, FMP led by 5 at the half on the back of its strong second quarter showing, but collapsed in the third and—despite some improvement in the fourth—lost the game 85–93 as towards the end of the contest Gurović reacted explosively to verbal abuse (he would later reveal consisted of insults against his family) from several spectators behind his bench who were ejected from the arena as a result.