Since 1971, the position has been held by a celebrity's daughter, or occasionally a son, or both.
Parents have fiercely competed for their child to take the role, which is awarded by the Hollywood Foreign Press Association's president from among candidates selected by the association's board.
[1] Several Miss Golden Globes later became noted actors and Golden Globe winners in their own right, including Anne Archer (1971), Melanie Griffith (1975) (and her daughter, Dakota Johnson, in 2006), and Laura Dern (1982).
Being selected as Miss Golden Globe has helped start a media career for some, such as through obtaining modeling campaigns or photo shootings.
[1] The Golden Globe Ambassador role was discontinued after the 2021 ceremony in the context of controversies over representation within the sponsoring organization and the ultimate restructuring of the sponsorship and ceremony.