In mid-2018, Kanye West began collaborating with newer generation rappers, such as Lil Pump for "I Love It", XXXTentacion posthumously for "One Minute" and "The Storm", and 6ix9ine for "Mama" and "Kanga".
West was introduced to YNW Melly's music through CyHi the Prynce and decided to fly him over to Los Angeles.
[2] On December 5, 2018, YNW Melly shared videos onto Instagram of him meeting with West in a recording studio.
[4] West sings in auto-tune, which is reminiscent of the rapper's sound from his fourth studio album 808s & Heartbreak (2008).
[5] Dialogue of late former Marine drill instruct-turned-actor R. Lee Ermey saying "Because I am hard, you will not like me" is sampled from the 1987 war film Full Metal Jacket.