Mixmash Records is known to provide young talents a platform and is considered by many to be one of the most important labels in terms of new sounds and genre developments.

[2] Some artists that have worked and published on Mixmash Records include Avicii, Afrojack, Steve Angello, Blasterjaxx, D.O.D, Inpetto, Keanu Silva, Mark Villa, A-Trak and Steve Aoki.

Founded in 2004, the label was originally meant to be an outlet for Laidback Luke's productions.

[3] Later, it became an imprint where some upcoming talents released their first tracks.

Whilst Mixmash Deep focuses on deep house and future house tracks, Ones To Watch is more trap, Jersey House and Dirty Dutch oriented.