Montañita is a small coastal town in Ecuador located in the parish of Manglaralto, province of Santa Elena, about 180 kilometers northwest of Guayaquil.

In the mid 20th century it was known as a surfing beach, with only a few fishermen's huts, and one or two surfers tents in summer, erected at the site.

It is now a popular destination for surfers from around the world and considered one of the best surfing beaches in Ecuador's south coast.

[3] The town of Montañita is laid out in a grid of small streets crowded with shops and restaurants.

[4] The Point is the small mountain, that separates Montañita's beach from that of the neighboring town of Olon.

[4][9] On December 5, 2014 the movie "Sexy Montañita", directed by Alberto Pablo Rivera, was released.

Montañita is widely known for its legal cannabis use due to an Ecuadorian law according to which individuals are allowed to carry a small "personal" amount of marijuana.