Pekka Kossila was in charge of creating economical interactive TV formats which were the core of the channel when it started its test broadcasts in November 1996.

MoonTV is noted for bringing forth youth-icon and political representative Wallu Valpio former member of the music group "Arto Muna ja Millennium Orkesteri".

Most noticeably Jimi Pääkallo's "Se on ihmisten tekemä" (It's made by humans) insert became extremely popular amongst viewers.

MoonTV's programming was updated weekly (originally on Mondays, later on Thursdays) and this meant that reruns of any show could be seen several times daily like in today's movie or music channels.

Aivoradio (Brain Radio), a 15-minute news and current events programme was the only show to be updated daily, but appeared only for a brief time very late into MoonTV's existence.

Despite having minimal impact in Finnish television culture MoonTV sustained a steady fan-base and helped launch the careers of several of their employees and associates such as Jarno Sarkula of the band Alamaailman Vasarat, Miika Huttunen and Thomas Puha, the main editors of the game magazine Pelaaja and the Finnish equivalent of Jackass, the Extreme Duudsonit.

Miika Huttunen, Thomas Puha and Elias Poutanen were later reunited on the show Play (intentionally or unintentionally named after a program on MoonTV) which aired on Nelonen from 2004 to 2005.