Since 1962, the company has produced versions of the Series Land Rover under license in Iran.
After the 1979 Iranian revolution they built unlicensed clones that differ significantly from the final Series III built by Land Rover in the United Kingdom.
– initially as an agent and distributor of commercial vehicles and trucks, before branching into the manufacture of Land-Rovers under licence from Rover of England in 1962.
The company was nationalised without compensation to its founders and rightful owners during the 1979 Iranian Revolution.
The Government, through Industrial Development and Renovation Organization of Iran (IDRO), was retaining a 33 percent share of the company until March 2000.