It was released in July 1992 by labels Blow Up and Dino Music as the first single from their first album, Love Is Not Sex (1993).

1 in Germany and was a top-five hit in Austria, Belgium, Denmark, Israel, Italy, Norway, Sweden and Switzerland.

[3] The music for "More and More" was written by Nosie Katzmann, Giora Schein and Oliver Reinecke.

Lyrics were written by front man/rapper Tony Dawson-Harrison (Captain Hollywood) and Nosie Katzmann.

As executive producer of the single, Harrison worked with the collaborating production teams known as DMP (including Katzmann) and Cyborg (Marc Kamradt and Frank Schlingloff).

Harrison chose singer Nina Gerhard to provide the chorus vocals for the track.

[4] Larry Flick from Billboard described it as "a seductive pop/house affair that only lightly nicks the surface of the Captain's obvious talent for combining complex groove patterns with simple, brain-embedding hooks and melodies.

The give-and-take between sultry female vocals and deepthroated male rapping is appropriately seductive.

"[6] Dave Sholin from the Gavin Report commented, "Germany, not Hollywood, is home to The Captain, who has already racked up enough chart activity to become this week's Record To Watch.

The reviewer added further that "the basis is 1982 type of electro pop strengthened by dance elements such as a male rapper and female backing vocalists.

On the Music & Media Eurochart Hot 100 and European Dance Radio Chart, the song reached No.