[1] Musically, Moriagaro expands on the dance-pop sound found on Ai's previous studio album, Independent (2012), with R&B and hip hop sensibilities.
"Moriagaro," "Don't Turn Me Off" and "Gotta Get Mine" are sung in a mix of English and Japanese.
Album recording took place mostly in Tokyo, as well as in West Hollywood, Atlanta and New York City.
The first was "Mama e," used in a Lotte chocolate commercial campaign for Mother's Day, and "After the Storm," used as the theme for the Japanese release of the Hong Kong martial arts film The Grandmaster.
[3] "Gotta Get Mine" was also used as the July opening theme for the TV Tokyo R&B/dance program Chōryūha.
[6] Music videos were produced for the album songs "Gotta Get Mine," "Hanabi," "My Place," and "Sogood.
"[7][8][9][10] Ai's Moriagaro Tour began in October in Kanagawa, Japan, and included 33 dates.