Southall-Norwood Urban District Council, consisting of 14 elected councillors, replaced the local board.

Southall Town Hall was built in 1897 to the designs of local architect Thomas Newall, and remained in civic use until the borough council's demise in 1965.

The design featured thorn trees alluding to the old Elthorne Hundred and the 'south holt' and the 'north wood' commemorated in the name Southall-Norwood.

This, together with the motto For All (a translation of the Latin "omnibus") referred to the fact that the factory of AEC, manufacturer of the LPTB's buses was in the borough.

Southall's other industries were illustrated in the crest above the shield: wheat-ears for food processing and flaming torches for gas and electricity production.