myclimate promotes the gathering of knowledge about CO2 reduction, raises awareness and inspires long-term climate protection.

To achieve these goals, myclimate works with schools, institutions and businesses, organises exhibitions, contests, designs schoolbooks and games.

[2] In addition, businesses are provided a range of tools for the development of strategies, the analysis of products and the optimisation of existing processes.

This most stringent standard for carbon offsetting projects was developed by 21 NGOs, including the World Wide Fund for Nature.

In comparison to other climate protection companies working in the carbon market, myclimate has several unique characteristics: The original idea for myclimate comes from former students of the Swiss Federal Institute of Technology Zurich (ETH Zurich) and is academically supported by different institutes in the university, such as the ETH Centre for Sustainability, as well as the Swiss Federal Office for Energy.

[4][5] Its patrons include, among others, the Swiss Minister of the Environment Doris Leuthard and the former member of the German Bundestag Prof. Ernst Ulrich von Weizsäcker.