The company provides a range of applications tailored for consumer use, as well as solutions related to social media, messaging, and embedded software.

[1] Following this amalgamation, the company expanded its product and service offerings to cater to Mobile Operators, encompassing features such as USSD self-service capabilities and graphical user interfaces (GUIs) designed for Java-enabled devices.

[5] The founding of the company, known as Purple Labs, dates back to the year 2001 when it was established by Jean-Luc Botto, Dennis O'Donovan, Sebastien Soyer, and Jean-Marie Andre.

[7] In October 2007, Simon Wilkinson was appointed as the chief executive officer, shortly following a significant venture capital funding round that garnered $14.5 million for the firm.

[11] In September 2012, a transitional phase saw James Bodha, Mike Grant, and Gary Bunney take on the roles of co-CEOs as the company searched for a new full-time chief executive officer.