NDTV Prime was an Indian information and entertainment channel owned by NDTV.
Prior to the launch, NDTV transferred their business from profit to regular business and finance segments on NDTV 24x7.
[2] NDTV Prime was available 24 hours a day, offering information and entertainment programs that include topics like gadgets, automobiles, education, careers, property, entertainment, art, and comedy.
[3] In mid-2020, NDTV Prime was replaced by NDTV Profit and some programs formerly broadcast on prime are now broadcast on NDTV Profit after market hours, and at weekends.
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