Constructed in the Dravidian style of architecture, the temple is glorified in the Nalayira Divya Prabandham, the early medieval Tamil canon of the Alvar saints from the 6th–9th centuries CE.

[1] Nandi, the sacred bull of Shiva, is believed to have got his curses relieved by worshipping Vishnu here and hence the place is called Nandipuram.

Nandi informed it to his lord Shiva, who advised him to do penance in Shenbakaranyam (also called Nadhivanam), a forest near modern-day Kumbakonam.

Devotees worship Shenbagavalli of the temple during the Tamil month of Aipasi and believe that their wishes will be fulfilled.

The temple rituals are performed six times a day: Ushathkalam at 7 a.m., Kalasanthi at 8:00 a.m., Uchikalam at 12:00 p.m., Sayarakshai at 6:00 p.m., Irandamkalam at 7:00 p.m. and Ardha Jamam at 10:00 p.m. Each ritual has three steps: alangaram (decoration), neivethanam (food offering) and deepa aradanai (waving of lamps) for both Srinivasan and Shenbagavalli.

[5] The temple is revered in Nalayira Divya Prabandham, the 7th–9th century Vaishnava canon, by Thirumangai Alvar in eleven hymns.

[4] The temple is a symbol of unity between the two sects of Hinduism, namely, Vaishnavism and Shaivism and Nandi the sacred bull Shiva and image of Brahma are depicted in the main sanctum.

The temple is frequented by people seeking timely wedding, reunion of married couples, children, court verdicts and cure from neural issues.