Formed in 1960, NACA links higher education and entertainment in a business and learning partnership for students and professional staff.

In 1967, after the Block Book Conference is held in Columbia, South Carolina, the decision is made to form a national organization to share information and cooperatively buy talent.

These sessions focus on professional and student leadership development, programming, multicultural education, campus organization, and trends in the field.

The trade show segment of the convention puts campus programmers in direct contact with agents and artists.

NACA Northeast includes Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, Connecticut, and the Canadian provinces of New Brunswick and Quebec.

NACA Central includes Colorado and New Mexico east of the 107th longitude, Kansas, Oklahoma, Missouri, Texas, Arkansas, and Louisiana.