In 2014, a consumer research firm ranked Bear Brand milk as No.

[15] Bear Brand's Indonesian package is in slim tube 189 mL content.

While in their circle logo, since 2016 (for Cambodia, Laos, and Myanmar), uses Helvetica typeface.

Their present "Laki Sa Gatas" nutrition education advocacy program[18] was first launched in 2006.

[19][20] In 2015, Bear Brand's Alamat ng Matibay book was launched, which introduced the character Mina, and her friend Sonson.