It was completed in the summer of 2007, in time for the 2007–08 English football season, and was built to replace Gay Meadow, Shrewsbury Town's home stadium since 1910.

[7] On 13 June 2023, it was announced that Shrewsbury based company Croud would be taking over sponsorship of the stadium from the previous sponsors Montgomery Waters.

The project consisted of erecting four stands, including hospitality boxes, function rooms, kitchen, bars, offices and a club shop as well as adjoining community and training pitches, a 670 space car park and access roads.

[13] After the first nine seasons hosted at New Meadow, the average attendance for first-team league matches stood at 5,612, approximately 57% of capacity (see table below), with no confirmed prospect of stadium expansion in the foreseeable future as of July 2016.

[20] Planning permission for the Lidl development and a new community pitch was approved in April 2017, with building work due to begin the following month.

[21] In June 2017, Shrewsbury Town applied to the Sports Grounds Safety Authority to convert an existing section of the all-seater New Meadow stadium to a safe standing area, making them the first club in the English Football League to do so.

[22] Permission was granted the following month, with £75,000 to be raised via a crowdfunding initiative to install rail seating to the back of the South Stand, with a planned capacity of 550.

[23][24] With the ground not being centrally located and with only limited car parking on-site, the club operates a matchday travel plan, to encourage spectators to walk, cycle or use organised transport where possible.

[28] On 18 October 2010 it was announced that New Meadow has been selected as part of England's bid to host the UEFA European Under-21 Football Championship in 2013.

On 27 March 2012, the generator room in the East Stand caught fire which caused the League Two match against Port Vale to be abandoned in the second half with the score 1–0 to Shrewsbury Town.