[10][11] While the JV list performed poorly at the 2018 elections, surpassing the 5% threshold by only 1.7% and becoming the smallest party in the newly elected parliament, the subsequent failure of the candidates for PM from the New Conservative Party and KPV LV to form a government by early January 2019 urged the President of Latvia, Raimonds Vējonis, to offer the opportunity to JV's candidate, former MEP Krišjānis Kariņš.

The party programme favours a market-driven economy aimed at stable economic growth, eventually achieving levels of welfare comparable to those of neighbouring Baltic states.

The party’s platform includes tackling corruption, minimising the role of the shadow economy, implementing a progressive tax system and pursuing environmentally sustainable economic growth.

[20] The party is critical of Russia’s geopolitical role and sees the worsening of Russia–European Union relations primarily as a consequence of Russian aggression towards former Soviet bloc countries and its irredentist claims.

[22] New Unity takes a civic nationalist stance towards the integration of Latvia’s Russian-speaking minority, aiming to limit the role of the Russian language in local education programmes and state-funded news broadcasting.

[24] The party has historically taken conservative stances on social and LGBT issues, before changing course following the 2018 Latvian parliamentary election when they announced their support for same-sex civil unions and the ratification of the Istanbul Convention.

Upon being elected Prime Minister of Latvia in September 2023, party member Evika Siliņa announced that she will do everything in her power to ensure women’s equality in society and before the law, including introducing legislation to combat domestic violence.