Pelley had run for the PCs in the Humber-Gros Morne district in the 2015 election, coming in a distant second to Premier Dwight Ball.

[10] While Lane decided against joining the party and media gave little further attention, Pelley continued forward with his project, eventually gaining the necessary signatures to register the NL Alliance in time for the 2019 general election.

[20] Party leader Graydon Pelley withdrew his nomination in Humber-Gros Morne following a medical emergency.

In an interview with CBC News, Pelley remarked that it was difficult to promote election reform within a rigid provincial party system.

The party remained registered with Elections NL, and Pelley expressed a hope that somebody would volunteer to maintain it.