Launched on 23 January 2022, by SPLUS Media Private Limited, the channel focuses on providing news, discussions, and reports in the Tamil language.

[citation needed] The channel airs 24x7 news with a focus on regional, national, and international topics.

Programming includes panel discussions, political commentary, and special reports.

[citation needed] In November 2023, a reporter from News Tamil 24x7 and others were involved in an incident at a pub in Chennai, leading to police complaints and FIRs being filed under various sections of the Indian Penal Code.

[1] The incident drew widespread media attention due to allegations of harassment and misconduct by some channel crew members.