[1][2][3] Her notable productions include Chitralahari (2019), Paagal (2020), Das Ka Dhamki (2023) and the crime thriller television series Paruvu.

[10][11] Nivetha made her acting debut with the Tamil film Oru Naal Koothu in 2016, where she portrayed an IT professional opposite Dinesh.

[15] Deccan Chronicle commented that, "Nivetha Pethuraj looks good, but hardly makes an impact in a poorly etched character.

"[16] She then made her Telugu debut with Mental Madhilo, where she portrayed a straight forward girl opposite Sree Vishnu, a successful venture.

[26] Times of India stated, "Nivetha Pethuraj plays her unapologetic stone-cold corporate honcho role with perfection.

[29] In 2021, she appeared in another Telugu film titled Red, directed by Kishore Tirumala, co-starring Ram Pothineni, Malvika Sharma, and Amritha Aiyer.

Her major 2023 release was Das Ka Damki where she acted alongside Vishwak Sen for the second time after Paagal.