No Rules!

It was written and composed by Henri Piispanen, Jussi Roine, and Keisteri, and released on 16 January 2024 through All Day Entertainment Oy.

[4] Keisteri has also stated a desire to bring out the Finnish people's nature of being "looney-tunes deep inside".

[7] Keisteri and Piispanen were announced to compete in Uuden Musiikin Kilpailu 2024 on 10 January 2024,[8] with the song officially premiering six days later.

Helsingin Sanomat's Juuso Määttänen gave a neutral analysis of the song, declaring that the Finnish people decided to "show the middle finger to the [jury]... [and] enter Eurovision with a joke [entry]... however, it is also to the song's credit that it sounded really good".

[21] Finland's broadcaster Yleisradio Oy (Yle) organized a seven-entry competition, Uuden Musiikin Kilpailu 2024 consisting of a singular grand final to select its entrant for the Eurovision Song Contest 2024 on 10 February 2024.

[24] Keisteri was revealed to be a competitor in Uuden Musiikin Kilpailu 2024 on 10 January 2024,[8] with the song being announced six days later.

[9] The performance featured Keisteri hatching himself from a giant egg made out of denim jeans, with him wearing a retro Microsoft Windows shirt and baseball cap.

Main singer of the song, Henri Piispanen, also appears on the top of the egg, wearing jorts.

During the allocation draw on 30 January 2024, Finland was drawn to compete in the first semi-final, performing in the second half of the show.

[27] The duo were later drawn to perform tenth, ahead of Slovenia's Raiven and before Moldova's Natalia Barbu.

Keisteri and Piispanen performing at Uuden Musiikin Kilpailu 2024.
Keisteri performing "No Rules!" at a dress rehearsal before the first semi-final for Eurovision 2024.