Produced by H&R Century Pictures Co., Ltd, the series stars Li Yifeng, Zhao Liying, Yang Zi, Cheng Yi and Qin Junjie in the leading roles.
[2] Zhang Xiaofan (Li Yifeng), and childhood friend Lin Jingyu (Cheng Yi), are the sole survivors of a village massacre.
Together with Lu Xueqi (Yang Zi), Lin Jingyu and Zeng Shushu (Qin Junjie), he heads to the Bat Cave in Mt Kongsan to investigate the trails of the demonic sect.
However, the villainous Ghost King attempts to overthrow the Qing Yun sect, and Xiaofan puts his life on the line.
He embarks on a quest with former allies Lin Jingyu and Lu Xueqi, as well as former enemies such as Qin Wuyan (Mao Zijun) to revive Bi Yao.
Gui Li intends to head back to Qing Yun sect to marry Lu Xueqi, but realizes that Dao Xuan has already been taken control of by the Zhu Xian sword.
Gui Li's ten-year-wish to revive Bi Yao suddenly falls empty, and realizing the importance of true love, he decides to go look for Lu Xueqi.
Facing his former lover and the common people of the world, Gui Li finally understands that evil and kindness are ultimately decided by one's heart.
[6] On December 5, actress Yang Zi attended the commencement ceremony, and the producers announced that she was cast as Lu Xueqi, one of the two female leads.
[8] On January 12, 2016, the television series's official Sina Weibo announced that Li Yifeng had been signed on to star as Zhang Xiaofan, the protagonist of Noble Aspirations.
The scenes set in Heyang Castle (河陽城) were filmed in Hengdian World Studios, in Dongyang, Zhejiang province.