[1] In Noble's Manhattan kitchen, they created and made available to buyers the company's inaugural batch of "black-and-white graphic art cards".
[1] Called "The 10 Best Jokes", the cards touched on subjects like sex and Helen Keller and had questions on the exterior and punch lines on the interior.
[3] According to Evie Nagyi of The Jersey Journal, "NobleWorks is dedicated to spreading joy with cutting-edge art and irreverent humor" and its "[c]ard messages range from political to plain silly".
[2] NobleWorks commissions cartoonists whose work has The New Yorker, Penthouse and Mad to create designs for the greeting cards.
It said, 'Ladies and gentlemen, this is your captain speaking....'"[2][9] One popular card showed George W. Bush on his knees at the funeral of Pope John Paul II who is dressed in a crimson grown.
"[1] Another card depicted a wife who is in bed is retrieving an object from her nightstand, saying, "How dare he falls sound asleep on Valentine's Day.
[4] A Callahan card depicted a scene in the desert of three men who are riding horses and find an unoccupied wheelchair.
[7] Writing in The Star-Ledger, Greg Saitz said NobleWorks' cards have mocked "most ethnic, religious and alternative lifestyle groups, as well as some other species".
[8] The Catholic League advocacy group penned an open letter criticizing NobleWorks for being "arguably the worst offender" in designing greeting cards that depict Christmas in a profane context.
[5] Robert E. Ritchie, the executive director of the Catholic group America Needs Fatima, also criticized NobleWorks' religious cards, writing "Among other distasteful and scandalous offerings, NobleWorks has a Mother's Day card showing Jesus walking out of the house and Holy Mary warning him to wear clean undergarments in case He is crucified".
[11] In 2013, Council on American-Islamic Relations's Ahmed Rehab wrote that he found a NobleWorks greeting card in a Chicago store that featured a hijab-wearing doll and the captions "Hope your birthday is a blow out!
"[12][13] The card, which was first released in 2011,[14] parodies "Aamina, the Muslim Doll", which helps children learn how to say "Peace be unto you” and “If God wills it" in Arabic.