Noir (Smino album)

[12][13] On April 3, 2019, Smino released the music video for "Z4L", directed by Ev Solomon and produced by AJR Films, with clips of backstage footage on tour.

[15] In 2019, Smino announced the Hoopti Tour, which included 33 shows in England, the United States, and Canada, beginning in March and concluding in May.

In a one listen review, Yoh Phillips of DJ Booth said "artistically, the music sounds like the rightful successor to blkswn.

He doesn’t repeat any tricks; NOIR is an entirely new playbook but written with the consideration of what his audience knows him for: melodic and warm songs riddled with sharp-witted lyricism.

"[23] HotNewHipHop praised the genre-blending music saying "the eclectic artist blends neo-soul with hip-hop to create his own sound, one that elevates NØIR to the next level.

After the success of his debut album blkswn in early 2017, Smino has been garnering a loyal fan base with intimate shows and impassioned appearances.

"[22] Thomas Hobbs from Highsnobiety said "Smino has a commitment to destroying the idea of a comfort zone and this should be applauded, especially in an era where certain artists put out the same album over and over again.