[1] The show was presented by Enrica Bonaccorti in its first season, Paolo Bonolis in the second and Ambra Angiolini in the third and fourth.
Produced by Gianni Boncompagni, the show was broadcast every day in the afternoon, starring 100 girls between 14 and 22 years old who sang, danced and presented some telephone competitions.
The show created scandal in Italy due to the girls' age and some political declarations by Angiolini, who was 17 years old in 1994.
[2] From the show came many Italian television, music and theatre stars such as Angiolini, Pamela Petrarolo, Claudia Gerini, Romina Mondello, Nicole Grimaudo, Antonella Elia, Yvonne Sciò, Alessia Merz, Alessia Mancini, Antonella Mosetti, Emanuela Panatta, Laura Freddi, Miriana Trevisan, Gloria Scotti, Cristina Quaranta, Sabrina Impacciatore, Barbara Lelli and Letizia Catinari.
[citation needed] The concept of Non è la Rai was copied by the Brazilian television network SBT, which produced a local version called Fantasia, aired between 1997 and 2000 and again between 2007 and 2008.