It offered a complicated mix of sounds, starting from a folk-like "Manwa Re" that was actually written for a Pakistani film, to hard rock anthems to youth like the title track.

In addition, the album was also a departure from the beaten track of chummy love songs and focused instead on inspiring the youth of Pakistan to take up the responsibility of doing something worthwhile for themselves and others.

The discontentment and suffering which arises in this growing up create an indifferent and self-centered individual, who finds escape routes in things like drugs and other short-lived pleasures.

Titled Peeli Patti Aur Raja Jani Ki Gol Dunya, the album started off in a somewhat hopeful mood and then travels through bitter experiences and ends up with resigned despair, peppered with taunts.

The album dealt with a variety of subjects ranging from the problems and consequences of drug use to the collective apathy we all have descended into as individuals and as a society.

In 2009, they performed at the Coke Studio Sessions along with artists like Atif Aslam, Zeb and Haniya, Ali Zafar, Saeen Zahoor and many other successful musicians.

[11] On 15 May 2010, the line-up for Coke Studio confirmed that Noori will feature in the third season along with many well-known artists and bands like Entity Paradigm, Aunty Disco Project, Karavan, Abida Parveen and many other successful musicians.

[12] On 20 June 2010, Noori performed a duet "Tann Dolay" with Zeb & Haniya at Coke Studio third season in the second session, 'Will'.

On 26 July 2010, the Noori brothers did a collaboration at the fourth Coke Studio session 'Form' for the song "Hor Vi Neevan Ho" with their mother, Noor Zehra Kazim, an accomplished player of the Sagar veena, an instrument developed by her father, Raza Kazim at the Sanjan Nagar Institute for Philosophy and Arts.

[13] Noori performed three preview shows for their new album Begum Gul Bakaoli Sarfarosh in Lahore, Islamabad, and Karachi on 19, 20, and 21 September respectively.

Noori proclaimed that their album would only be available for sale at these three meets and greets, in order to build a one-on-one connection with the fans by eliminating the middleman.