His work revolutionised British fashion photography, as he moved his subjects out of the studio and used outdoor settings.
While serving as a Royal Air Force photographer in World War II, he started with Vogue magazine, discovering several famous models.
In 1941 after leaving Harper's Bazaar he started a long collaboration with Vogue, at first working only occasionally covering the home front, combining that with farming at first in Worcestershire.
Some biographies record that during the Second World War he also served as a reconnaissance photographer over France for the Royal Air Force.
[4] In 1990, Parkinson collapsed with a brain hemorrhage while on a shooting assignment in Sabah, Malaysia for Town and Country Magazine.
His work, following the lead of Martin Munkacsi at Harper's Bazaar, revolutionized the world of British fashion photography in the mid-1930s by bringing his models from the rigid studio environment into a far more dynamic outdoor setting.
After the end of his first marriage in the late 1930s he began working with another fashion model, Thelma Woolley (née Blay) whom he married in 1942.