Novokubansk (Russian: Новокуба́нск) is a town and the administrative center of Novokubansky District of Krasnodar Krai, Russia, located on the Kuban River.

[2] When the Caucasian War ended, in 1867, former soldiers decided to settle in a place which is now known as Novokubansk.

[citation needed] In 1936, Novokubansk became the administrative center of Novokubansky District.

The town is very developed and it is the center of local food processing industry and agriculture.

A local brandy Big Prize is a famous product of one of the biggest wineries in the town.