The song was released on 1 June 2022, as the lead single from her second studio album, La Nena de Argentina.

The idea for "Ojalá" originated when María Becerra described to producer Big One she wanted the song to have a "reggaeton old school flow", to which One replied with "Hit, I'll tell you that".

[2] The song was announced on 29 May 2022, through Becerra's social media platforms with the title, release date and a clip from the music video.

The music video for "Ojalá" was directed by Julián Levy and was released simultaneously with the song on 1 June 2022.

[6] The song was also performed live at the Windows Gallery Sessions for Amazon Music and published on 28 June 2022.