It was built in 1929 and 1930 and was designed by noted architect Ely Jacques Kahn in the modern-classical style.
It was commissioned by Abe Adelson,[1] and built by the New York Investing Company on land owned by Trinity Church.
Leo Alexander & Co., a distributor of farm trucks and tractors, leased a showroom store for an aggregate rental price of $40,000.
[2] In July 1933, the Holland Plaza Building was sold by the New York Investing Company to the Lortay Corporation.
The transaction price exceeded $5 million; the property was subject to a $4,000,000 mortgage held by the Metropolitan Life Insurance Company.