[6] Orangetheory Fitness was founded by exercise physiologist Ellen Latham, Jerome Kern, and David Long in March 2010.

[7] It is the successor to a Fort Lauderdale-based Pilates studio, "Ellen's Ultimate Workout", founded by Latham in the late 1990s.

[4] At the beginning of the COVID-19 pandemic, Orangetheory Fitness attempted to instill precautions to keep their employees and members safe.

Due to their studios being closed, they developed at-home workouts to give members a way to exercise during this time.

[14] During the closure, Orangetheory Fitness' Medical Advisory Board developed a plan for reopening in order to attempt to reduce uncertainty while also keeping staff and members safe.

The new policies implemented follow the guidelines created by the Centers for Disease Control and Prevention, which consisted of "temperature checks before entry; reduced class sizes to maintain social distancing; redesigned workouts to minimize equipment cross-contamination; class scheduling modifications to allow for thorough sanitation protocols in between classes; training and implementation of electrostatic cleanings; temporarily closures of showers and towel service; recommended use of face masks by members; and required use personal protective equipment by all staff.

[19] Lauren Cody was appointed its president, while Dave Long became the co-chair of the Purpose Brands board.

There are five heart rate zones used in the Orangetheory workout; grey, blue, green, orange, and red.

[24] Each attendee has the option to wear a branded heart rate monitor that is synchronized to a screen displaying performance metrics for the entire class.

[21] Attendees are encouraged to accumulate "splat points," which are based on the amount of time spent in the orange and red heart rate zones, in order to achieve the EPOC effect.

This 15 second test provides the user with a summary of statistics such as their metabolic rate, skeletal muscle mass, body fat percentage, and more.