Oren Bar-Gill

[3] Bar-Gill is the author of a book entitled, Seduction by Contract: Law, Economics, and Psychology in Consumer Markets,[4] and has published over 60 academic articles.

He is the Editor-in-Chief of Journal of Legal Analysis,[7] Associate Editor of Behavioral Science & Policy,[8] and is associated with the advisory boards of Singapore Journal of Legal Studies,[9] U.S. Financial Diaries,[10] and Berlin Center for Consumer Policies,[11] He serves (together with Omri Ben-Shahar and Florencia Marotta-Wurgler) as Reporter for the Restatement of the Law, Consumer Contracts.

Prior to receiving a Ph.D. degree in economics at Tel-Aviv University in 2002, he enrolled at Harvard Law School and earned an LL.M.

[17][18] His research has been featured by numerous magazines, such as The New Republic,[19] Time,[20] The Regulatory Review,[21] Slate,[22] and The Intercept.

"[24] Hugh Collins is of the view that the book "consists of a detailed explanation of [the interaction between market forces and consumer psychology], exploring credit cards, mortgages, and cell phones.

He also highlighted the dire need for designing "disclosures that can really empower consumers and solve the behavioral market failure.

"[26] In 2021, Bar-Gill, together with Omri Ben-Shahar from the University of Chicago, developed a new theory of manipulation in consumer markets—one that focuses on how truthful information is prioritized.