Urtijëi (Ladin: [uʀtiˈʒɜi̯] ⓘ; German: St. Ulrich in Gröden [zaŋkt ˈʊlrɪç ɪn ˈɡrøːdn̩]; Italian: Ortisei [ortiˈzɛi]) is a town of 4,637 inhabitants in South Tyrol in northern Italy.

The Ladin-language name Urtijëi derives from the Latin word urtica and the suffix -etum, with the meaning "place of nettles".

[4] From 1860 to 1914, Urtijëi experienced a relevant economic growth due to the opening of a major road connecting Val Gardena to the main railroad; as a result the local woodcarving industry flourished.

International tourism developed through the discovery of the Dolomites first by English tourists, and subsequently visitors from other parts of Austria-Hungary as well as the German Empire.

Blazon: Or, St Ulrich in bishops vestments with a cross Or in right hand, mounted on a white horse Proper with harness of the field and a saddle blanket Azure on a trimount Vert; On a chief Azure, two bees Or between three escutcheons Argent.