Osama Qashoo

[citation needed] Qashoo has said that he found a broken VHS camera in the landfill around his village and filed it with stones, using it to pose as an Italian named Lorenzo and pretend to film a Japanese journalist who had been attacked by Israeli soldiers, causing them to release the journalist and getting a working camera from them as a token of gratitude.

[2] Whilst an undergraduate student he worked as a freelance photographer at various media outlets including Agence France and Reuters based in Palestine.

[4] His safe passage to the UK was organised by Dick Fontaine, head of the National Film and Television School documentary department.

[6] In 2006 Qashoo was invited by the director of Instituto Cubano del Arte e Industria Cinematográficos (ICAIC, Cuban Institute of Cinematographic Art and Industry) to attend the summer school at Escuela Internacional de Cine y Televisión (EICTV, The International Film and TV School) at San Antonio de los Baños.

[citation needed] During his time there he produced the film Soy Palestino[7][8] (I am Palestinian) which was shown in festivals and later broadcast by Al Jazeera in April 2009.

"[2] Finding it difficult to make a living from filmmaking though continuing with his activism, Qashoo co-founded the Palestinian restaurant Hiba Express in High Holborn, London, in 2012.

[citation needed] In mid-2024 Qashoo launched a £300,000 crowdfunding campaign to fund the development and completion of Palestine House, a five-storey centre celebrating Palestinian culture.

"[2] In November 2023, Qashoo had the idea for Gaza Cola,[3] an alternative to Coca-Cola, which operates facilities in the Israeli Atarot industrial settlement.

"[3] Due to the politics behind the drink it could not be sold in large stores, so Qashoo persuaded Hiba Express and other Palestinian restaurants to sell it.

Qashoo's red cans of Gaza Cola feature the Palestinian flag , “Gaza Cola” written in English and Arabic calligraphy , and a Palestinian keffiyeh pattern. [ 3 ]