Pōhara is a rural locality in the Tasman District of New Zealand's South Island.

To the north is Limestone Bay, part of Golden Bay / Mohua The official spelling was changed from "Pohara" to "Pōhara" by the New Zealand Geographic Board Ngā Pou Taunaha o Aotearoa on 5 November 2018.

[3] In the peak holiday season between Christmas and the end of the year, Pōhara beach has up to 700 visitors a day.

[5] Before the 2023 census, the settlement had a larger boundary, covering 8.06 km2 (3.11 sq mi).

[6] Pohara-Abel Tasman statistical area, which also includes Motupipi and Tata Beach, covers 326.13 km2 (125.92 sq mi)[1] and had an estimated population of 1,570 as of June 2024,[7] with a population density of 4.8 people per km2.

Although some people chose not to answer the census's question about religious affiliation, 64.3% had no religion, 21.4% were Christian, 0.2% had Māori religious beliefs, 0.6% were Hindu, 1.4% were Buddhist and 3.7% had other religions.