The gala premiere on December 16, 1931, was attended by Kay Francis, star of the opening film, The False Madonna,[9] and cast members Conway Tearle, Charles D. Brown, Marjorie Gateson, and William Boyd (not yet known as Hopalong Cassidy).
[10] The program also included a Fox Movietone News newsreel, a Silly Symphony animated cartoon The Spider and the Fly, and the music of the Paramount's own 16-piece house orchestra, under the direction of Lew Kosloff.
Last on the program was the stage show Fanchon & Marco's "Slavique Idea", a forty-minute revue featuring Sam Hearn, comedians Brock and Thompson, dancer LaVonne Sweet, the acrobatic Seven Arconis, Patsy Marr, and the Sunkist Beauties in a chorus-line finale.
He was commissioned to get the Paramount out of debt, and his method for achieving this was to operate without either a stage show or an orchestra, and to unscrew light bulbs in an effort to reduce energy expenses.
[citation needed] The Paramount showed the best of the new motion pictures, including such features as Dancing Lady (1933) with Joan Crawford and Clark Gable, Dames (1934) with Dick Powell, and The Gay Divorcee (1934) with Fred Astaire and Ginger Rogers.
The Great Depression gave way to World War II, and the Port of Oakland became a major departure and arrival point for servicemen.
In the 1950s, popcorn machines and candy counters were installed, and on the lobby walls the incandescent lights were taken out and replaced by neon tubing in red and blue.
At the end of the 1950s theaters were losing patrons to television, but the Paramount management responded with talent shows, prize nights, and advertising campaigns.
With the help of restoration project manager Peter Botto, new, wider seats were installed, the distance between rows was increased to provide more leg room, and a replica of the original carpet was laid throughout the theater.
Walking into the main lobby, with its gold ornamentation along the walls, curving staircase, and glowing light fixtures, is like taking a trip back through Old Hollywood.
[15][16] With its May 18, 2007, performance of George Gershwin's Porgy and Bess sold out, the Oakland East Bay Symphony opened its final rehearsal to the public.
[17] In December 2007, the Oakland Ballet celebrated the 35th anniversary of Ronn Guidi's Nutcracker at the Paramount Theatre, with Michael Morgan conducting the music of Tchaikovsky.
The Paramount has hosted concerts by a wide variety of acts since the mid-1970s, including Bob Marley & The Wailers, Bruce Springsteen & The E Street Band, Prince, James Brown, Diana Ross, Bonnie Raitt, Al Green, Jeff Beck, Lionel Richie, B.B.
[citation needed] 1974 1975 1976 1977 1978 1986 1988 1991 1992 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2011 It wasn't until 1987 that the Paramount returned to its true calling as a movie house, showing Buster Keaton's The General (1926), a silent film accompanied by the Wurlitzer.
They held elegant events that honored such screen legends as Clarence Muse, Hattie McDaniel, Billy Dee Williams, Melvin Van Peebles, and Danny Glover with the Oscar Micheaux Awards.