The fire, caused by welding, forced the evacuation and closure of the Monte Carlo, and 13 people were treated for smoke inhalation.
The top floor suffered water damage and received a total renovation, reopening as Hotel32 in August 2009.
[1][2][3] Another portion of the future resort site was occupied by a golf course, built in the 1960s, for the nearby Dunes hotel-casino.
[15][16][17] The Monte Carlo opened to the public at midnight on June 21, 1996, following an invitation-only pre-opening celebration, including a fireworks show.
[20] The resort aimed for mass appeal, offering European luxury rooms to middle-income guests,[19][21][22] whereas the Monte Carlo in Monaco is tailored to high rollers.
[23] The Las Vegas property became popular among tourists as a second-choice hotel, handling overflow from other resorts.
[24] As of 2009, the Monte Carlo print advertising campaign featured intentionally misspelled French words ("tray sheek") coupled with glamorous images.
[30] An architectural facade, measuring three stories, was built along the top of the tower to hide the rooftop machinery.
It was made with a foam known as exterior insulation finishing system (EIFS),[31] which is widely used, including on other resorts along the Las Vegas Strip.
[39] Large chunks of EIFS fell from the tower;[32] the structure was built according to the 1991 Uniform Building Code, which allowed a thicker amount of foam compared with modern standards.
[32][37][31] A later analysis found that a non-approved resin had been used in two areas along the roof during initial construction, which helped spread the fire at a faster rate.
However, the agency's review board overturned nearly all of the citations, while acknowledging that the contractor failed to take necessary precautions to prevent the fire spread.
The Monte Carlo was viewed as the gateway to the venue, prompting MGM to consider renaming the resort, which was seen as underutilized.
Built in between the Monte Carlo and New York-New York, it serves as the Strip entrance to T-Mobile Arena.
At the time, MGM chairman and chief executive officer Jim Murren said about the Monte Carlo, "We are not going to name it something from somewhere else.
The resort received a two-year renovation which took place in phases, allowing the property to remain open.
When Park MGM reopened on September 30, 2020, it instituted a non-smoking policy, becoming the only casino resort on the Strip to be smoke-free.
[21][22] The resort interior included the Street of Dreams, a French-themed area featuring cobblestone walkways, gas lights, and gargoyles.
The property featured 22,000 sq ft (2,000 m2) of retail space divided into three sections, including the Street of Dreams.
[83] In 2019, restaurateur Bricia Lopez opened Mama Rabbit, a bar specializing in tequila and mezcal.
The name is a reference to Mayahuel, a female deity who is mother to a group of rabbits known as the Centzon Tōtōchtin.
[75] Hotel32 opened on August 10, 2009,[89][75] and was aimed at a higher-end clientele compared to the Monte Carlo, with room rates going up to $6,000 per night.
[54] NoMad Las Vegas had a soft opening on October 12, 2018, and most of its amenities were fully operational a month later.
NoMad rooms were designed to resemble urban apartments, and are higher priced compared with those at Park MGM.
[95] The Monte Carlo opened with six restaurants, including a 250-seat steakhouse and a 700-seat buffet featuring a Moroccan design.
[101][102][91] In 2008, the resort debuted Brand, a 5,000 sq ft (460 m2) steakhouse by The Light Group,[91][103] while an ice bar opened two years later.
[91] Several restaurants, as well as the ice bar, closed in 2017 to make way for new eateries, part of the Park MGM conversion.
[124] Following Burton's departure, the Jabbawockeez dance crew began performance of their residency at Monte Carlo, entitled "MÜS.I.C".
The Monte Carlo made several media appearances, including the films Dance with Me (1998),[143] and Dodgeball: A True Underdog Story (2004).
[145] In the finale of The Amazing Race 15 (2009), teams had to count out $1 million worth of poker chips at the Monte Carlo to receive their next clue.