[2] This arises from the area's relatively central location and also the strong and improving transport links which will include (at Old Oak Common), HS2 and the Elizabeth line.

The scale of redevelopment has led to the Park Royal and Old Oak area being described as a potential "Canary Wharf of West London".

[6] On 12 December 1908, the first ever rugby league test match between Great Britain (playing as the Northern Union) and Australia took place at the Park Royal Ground in front of 2,000 fans.

On the southern side beyond the arterial Western Avenue (A40), which leads to the Hanger Lane Gyratory System, is the Royale Leisure Park, which contains a cinema (which closed in June 2020), restaurants, arcade and a bowling alley.

As well as many small industrial firms, Park Royal is the location of some large company buildings, including McVities[12] and Heinz.

The old Guinness brewery and sports ground site at the south-western extremity of the district has now been demolished, however the rail sidings are still in use for aggregate freight traffic supplying the Lafarge Tarmac depot.

The first building erected adjacent to the new roundabout and bridge link to Western Avenue is occupied by international drinks company Diageo, owner of the Guinness brand and the redevelopment site.

It is designated as an Opportunity Area, and in 2008 the Mayor of London's office published a draft Planning Framework which aspires to maintain, "growing economic clusters of food/drink, transport/logistics and television/film.

In summer 2011, the London Borough of Hammersmith and Fulham launched a Park Royal City plan for Old Oak Common, based around the immediate eastern border of North Acton, including light-rail lines to nearby areas.

This is not being actively pursued; London Underground said that the transport benefits of a Park Royal station on the Central line are not sufficiently high to justify the costs of construction.