The Holy Bond) is a 1996 Indian Telugu-language romantic drama film co-written and directed by Muthyala Subbaiah.

Owing to its success, it was remade in Kannada as Mangalyam Tantunanena (1998), in Hindi as Hum Aapke Dil Mein Rehte Hain (1999), in Tamil as Priyamaanavale (2000) and in Bengali as Saat Paake Bandha (2009).

Vijay is the son of rich industrialist Viswanath and is heavily westernised, having grown up in the US and has no interest in marriage; his goal is to enjoy his youth as much as possible.

Viswanath would like his son to get married and become responsible; his insistence makes Vijay agree to a marriage, but with a unique condition — a kind of test drive.

Radha (Soundarya), Viswanath's personal secretary, is a hardworking young woman struggling to support her family.

Viswanath asks Radha to quit her job and marry his son, but she refuses when she hears Vijay's strange condition.

Near the completion of her pregnancy, Radha learns that troublemakers Dileep (Prakash Raj) and Jayaram (Srihari), who had once attempted to kill Vijay, have escaped from prison.

As she turns to leave, he staggers, and in a cry of pain, takes out the broken glass that Jayaram stabbed him with from the stomach.

[2] A critic from Andhra Today opined that "The movie 'Pavithra Bandham' has a good message for the present day youth obsessed by the western culture.