[1][6] Peabody Award winners include radio and television stations, networks, online media, producing organizations, and individuals from around the world.

[8][9] Fellow WSB employee Lessie Smithgall introduced Lambdin to John E. Drewry, of the University of Georgia's Henry W. Grady College of Journalism and Mass Communication, who endorsed the idea.

Previously, more than 1,000 entries were evaluated by some 30 committees composed of a number of faculty, staff, and students from the University of Georgia and other higher education institutions across the country.

[11] Each committee was charged with screening or listening to a small number of entries and delivering written recommendations to the Peabody Board of Jurors, a ~17-member panel of scholars, critics, and media-industry professionals.

[11] Beginning in 2015, the preliminary round of judging is done by faculty members at major research universities across the United States, most of which are not at UGA.

[18] Several famous names have served as Peabody Awards ceremony hosts over the years, among them Walter Cronkite, Lesley Stahl, Jackie Gleason, Jon Stewart, Morley Safer, Craig Ferguson, Larry King,[1][19] and Ira Glass.

The archives are housed in the Richard B. Russell Building Special Collections Libraries on the north campus of The University of Georgia.

The mission of the Peabody Archive is to preserve, protect, and provide access to the moving image and sound materials that reflect the collective memory of broadcasting and the history of the state of Georgia and its people.

The collection provides a cultural cross-section of television from its infancy to the present day, featuring news, documentary, entertainment, educational, and children's programming.