Situated on the northern shore of Carmarthen Bay and bordered by the communities of Eglwyscummin and Llanddowror, the population at the 2011 census was 346.

[2] In 2019 construction began on the next stage of the Pendine Tourism Attractor Project, creating an eco activity resort, including a hostel with Passivhaus certification.

[6] The community, which covers an area of 409 hectares (1.58 sq mi),[5] lies a few miles south of the linguistic boundary known as the Landsker line, and is predominantly English-speaking.

For part of the summer the Pendine Museum of Speed has, Parry-Thomas' restored car Babs on display.

MOD Pendine is a military range operated by the defence technology company QinetiQ for weapons testing, evaluation and training.